PPG receives two prestigious awards from the British Coatings Federation

PPG announced that it had received the British Coatings Federation (BCF) awards in the Sustainable Innovation and Marketing Campaign of the Year categories. The prestigious awards recognize the excellence of companies and individuals working in the coatings industry.

The new PPG MOONWALK robotic system for mixing automotive refinish coatings won first place in the Sustainable Innovation category. The award recognizes the commitment to sustainability through the launch of innovative and sustainable products, processes or services.

“The innovative PPG MoonWalk system saves labor, reduces waste and turns the mixing room into a clean and safe environment, setting a new standard for the repair market,” said Timothy Nevell, regional director of PPG business solutions. , car repair. “Paint technicians and body shop managers benefit from the extreme precision of automating the mixing process, improving speed, quality and color consistency. ”

PPG’s LEYLAND TRADE SMART product line received the Marketing Campaign of the Year award. The honor recognizes the BCF member company that has produced and delivered the most innovative and effective marketing campaign that has a demonstrable impact on the target audience.

“PPG’s Leyland Trade Smart line is designed to address the frustrations faced by general-purpose craftsmen,” said Ben Wilde, PPG Marketing Director, Architectural Coatings. “We designed a simple, jargon-free marketing campaign that shows how painting saves them time, money and space and delivers a high-quality end result, helping to ensure customer loyalty. “

PPG was also a finalist in four other BCF award categories – Corporate Social Responsibility, Young Leader of the Year, Coatings Care Progress and Diversity and Inclusion.